One for One, Shoe Drop
TOMS Shoes is an inspirational company that was founded by Blake Mycoskie after a trip in Argentina in 2006.
He befriended some young children and was saddened to notice that they could not afford shoes to protect their feet. On his return he started TOMS shoes, which would match every pair of shoes sold with a pair of new shoes given to a child in need.
The success of TOMS shoes has been fantastic, but with it has come the challenge of executing its “One for One” shoe drops.
TOMS shoes wanted to make a big difference and deliver the shoes to needy children in South Africa, but where could they find these children?
Hands Up Incentives ensured that TOMS were able to meet their objective of fitting shoes for children in need and the volunteers could have fabulous sightseeing adventure at the same time.
Over 5,000 shoes were fitted and given to children who could otherwise not afford shoes. Many children in developing countries grow up barefoot. Whether at play, doing chores or going to school, these children are at risk:
Soil-transmitted diseases which penetrate the skin through bare fee can lead to long-term physical and cognitive harm.
Wearing shoes also prevents feet from getting cuts and sores, which can be painful and easily infected.
Often poor children can’t attend school because shoes are a required part of their uniform, perpetuating the cycle of poverty.CONTACT US TO FIND OUT MORE